-A planned activity drawn up to produce a desired effect at a specific time and in a specific manner

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Public relations characteristics: -A basic activity in the organization -A planned activity drawn up to produce a desired effect at a specific time and in a specific manner -Comprehensive, as its activity is not limited to one field alone, but rather extends to include all The political and economic fields, and all institutions in their forms and types To know what the role of the marketer and public relations employee in the company is, you must know the types of activities they perform, which are as follows: Marketing activities: 1- Identify target customers 2- Study the characteristics and behaviors of potential customers.




3-Providing information to direct the company’s efforts to Canada WhatsApp Number Data produce services and goods that meet customers’ needs with the best quality and in the fastest time for the target market sector 4- Directing the company towards promoting products 5- Developing the capabilities of sales representatives to use methods and methods that help persuade the customer and encourage him to buy the product. 6-Directing institutions to determine ways to measure customer satisfaction 7- Establish appropriate pricing policies Public relations activities: 1- Supervising the programs carried out by the institution on radio and television. 2- Organizing trips and tours and facilitating visits.





3- Attending the organization’s Board of Directors meeting, as well as the meeting of the production, distribution, marketing, sales, and other executive departments. 4-Attending sales and distribution conferences. 5-Representing the organization in trade union meetings. 6- Conducting public opinion survey research. 7- Participation in the official opening of the Foundation’s projects. 8- Arranging for important foreign dignitaries to visit the institution. What's it like to work in marketing and public relations management? Work in marketing management: The marketing mix is ​​usually thought of in terms of the four Ps (product, price, place and promotion) but in this modern digital age, marketing strategy goes beyond sales calls and magazine ads.