As a seller, you always want more footfall Banner Design Service for your amazon product detail page. After all, the more people land on your listing, the higher the conversions. And so, you do everything in your ability to make that happen. From crafting a compelling title to using high-quality Banner Design Service images to incorporating buyers’ feedback into your product description, you try to cover all the fronts. But all this effort can soon become futile if a customer enters a relevant query and doesn’t see your product in the Banner Design Service search results. That’s where the importance of keywords comes in. Amazon’s a10 algorithm identifies the right listings with the right keywords and serves the highly relevant ones to customers shopping for a product.
You strategically place the keywords in the Banner Design Service front-end of your listing—title, bullet points, and product description—hoping that they get picked up by amazon, increasing your chances of appearing in the search. But do you know you can also incorporate keywords in the Banner Design Service backend search terms of your listing? What are amazon search terms? Amazon search terms are backend keywords that provide additional context about your listing to amazon. They increase your product’s discoverability in the search for Banner Design Service a broader range of keywords, driving more traffic to it and ultimately boosting your conversions. Many sellers try to stuff keywords into the front end of their listing to establish greater visibility.
The problem with this approach is that it makes the Banner Design Service listing read unnatural. This decreases the trust level among buyers, and they bounce off your page. You can tackle this issue of impressions vs. Conversions with the help of backend search terms. The search terms field inside seller central presents a fantastic opportunity for sellers to utilize different keywords for their listing without making it Banner Design Service look all too forced. Unlike front-end keywords, amazon search terms are not visible to users and Banner Design Service can only be indexed by amazon’s crawlers. Sellers can use synonyms and variations of their main target keywords that don’t make it to the title, bullet points, or description to optimize for search terms.
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